Los Angeles based fashion industry executive, JoAnne Wannarachue Lord, started her career in San Francisco, California on the wholesale side of the business representing Accessories and Jewelry lines after graduating from the University of Washington in Seattle. After a few years, JWL transitioned into the retail buying world and worked her way up the corporate ladder as Buyer, Divisional Merchandise Manager, General Merchandise Manager, and VP of Merchandising for companies including Urban Outfitters, Guess by Marciano, bebe, and New York & Company.
Today, JWL comes full circle with the launch of Mali + Lili Lifestyle Accessories, a curation of modern, functional and hands-free bags and accessories using vegan-friendly materials. Designed with busy women in mind, the collection is made to be worn from day to night and everywhere in between thanks to its thoughtfully designed pieces — think hands-free backpacks, waist bags, and cross-body styles featuring functional details. Whether you're in a business meeting, jet-setting the world, volunteering at school, or running errands around town, the Mali + Lili line of bags and accessories will be there to hold your essentials while you make your moves.
Named after her two daughters, Mali + Lili offers elevated trend-led accessories that strike the perfect balance between sophisticated and playful.
Mali + Lili handbags and accessories are designed in Los Angeles and made of PETA-Approved quality vegan leather and novelty fabrications.
Mali + Lili Mask Scarves are designed and produced in Los Angeles.